We have a qualified engineer on board to ensure all technical content is accurate and clearly expressed, along with staff with over 45 years experience in technical PR. So we know the difference between a variable speed drive and a soft starter; a circuit breaker and protection relay; drilling and milling; and a tray erector and tray packer!
What sets Fresh PR apart from other public relations agencies is our unique understanding of our clients’ technologies coupled with our knowledge of the media.
The reason for our success lies in the close relationships we nurture with editors, journalists and publications. We follow their interests and requirements, offering the right articles at the right time. What’s more, we use a variety of tactics to make sure your message reaches your target press and subsequently, your customers and prospects.
How we do it? We use press releases and case studies to raise awareness of your products, services and ultimately, why your offerings solve their problems. Feature articles, opinion pieces and technical papers are employed with the purpose of making your spokespeople thought leaders.